Demystifying Social Media (Abbotsford and Province-wide)

Demystifying Social Media (Abbotsford and Province-wide)


Offered by Social Media Guru Wendy McClleand, this course will help you navigate the basics of today’s most popular social media platforms.

Recognized as one of the best in the industry, Wendy’s thoughtful, fun, and thorough approach will allow participants to learn the essentials in a safe and welcoming environment.

Key topics will include: Facebook, LinkedIn, Pinterest, Twitter, Instagram and YouTube.

Not only will participants gain important foundation knowledge, but they will also learn how to leverage these platforms for building a brand, list building, and fostering joint-ventures.

Learning Outcomes

Leaving this course, participants will have not only a understanding of each of today’s most popular platforms, but also how to leverage those platforms for maximum benefit / profitability.

Upcoming Start Dates:

  • April 13th – Classroom
  • June 8th – Online
  • October 5th – Classroom

Upon enrolment, registrants will be asked to view an introductory video that will be emailed to them.  This video will outline the various elements of the training to ensure participants have the necessary time to prepare for their course(s), and seek any clarification they may require.  This video will serve as the introductory class for all programs and must be viewed prior to March 31st, 2015.


  • Price: $4,000 + gst
  • Location: Abbotsford or Online Option
  • Course Delivery: Seminars (with a webinar option)
  • Schedule: 8 half days; once per week; Mondays 1:00pm-5:00pm

Training By

Giesbrecht, Goodrich & Co.

Giesbrecht, Goodrich & Co. is an advocacy, communications and public & government relations firm located in Abbotsford, British Columbia.

 While Giesbrecht, Goodrich & Co. generally provides these afore mentioned services to clients on a retainer basis, they also provide training to a wide range of organizations in the areas of: media & communications, crisis management, and public & government relations.  Additionally, Giesbrecht, Goodrich & Co. has developed several key partnership with subject matter experts in order to be able to offer addition courses in the areas of: marketing, leadership development & management essentials, social media, and non-profit fund-raising & capacity building.

Since 2012, Giesbrecht, Goodrich & Co. has served as a training provider for over 150 small businesses and non-profit organizations through the Province of British Columbia.  Today, Giesbrecht, Goodrich & Co. offers seven unique courses that are accessible through both live seminars and through online webinars.

For more information on the services offered by Giesbrecht, Goodrich & Co., please visit: