Public Relations

Public Relations


Course Description

This course delivers hands-on training in addition to the theoretical aspects of communications.

After learning about the many faces of public relations, this course teaches how marketing and PR is a ‘hand in glove’ relationship, and social media is a sub-function of PR.

The Internet has, undoubtedly, created a paradigm shift. In an age where information is sent to the masses in seconds, social media has become a defining trait of how integrated our social interactions have become. We live in a world where we are truly free to express and share our opinions within seconds, without barriers and restrictions.

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  • Price: $6,875 + GST for all 5 module OR $1,250 + GST per module
  • Location: Abbotsford, BC
  • Course Delivery: Small Group Seminar
  • Schedule: 55 hours of instruction and training, for all 5 modules.

Training By

Giesbrecht, Goodrich & Co.

Giesbrecht, Goodrich & Co. is an advocacy, communications and public & government relations firm located in Abbotsford, British Columbia.

 While Giesbrecht, Goodrich & Co. generally provides these afore mentioned services to clients on a retainer basis, they also provide training to a wide range of organizations in the areas of: media & communications, crisis management, and public & government relations.  Additionally, Giesbrecht, Goodrich & Co. has developed several key partnership with subject matter experts in order to be able to offer addition courses in the areas of: marketing, leadership development & management essentials, social media, and non-profit fund-raising & capacity building.

Since 2012, Giesbrecht, Goodrich & Co. has served as a training provider for over 150 small businesses and non-profit organizations through the Province of British Columbia.  Today, Giesbrecht, Goodrich & Co. offers seven unique courses that are accessible through both live seminars and through online webinars.

For more information on the services offered by Giesbrecht, Goodrich & Co., please visit: