Does Your Social Media Strategy Deliver for Your Business?
This 15-week/18 Unit program guides you in building your brand and a social media strategy, and shows you how to connect them together for results.Together we develop your business or career brand, and weave together the social media tools to support it. We cover defining your value proposition, your market, your visual brand, and your allies. We then explore how to communicate these through blogging, Facebook, Twitter, YouTube, LinkedIn, Email Newsletters, and mobile content. We wrap it up with a section on content and time management.